Welcome to https://true-north-capital.com/ (referred to as the ‘Site’). It is understood that online privacy is crucial for users of our Site, particularly when engaging in business activities. This privacy statement dictates how we handle privacy policies for Visitors who browse the Site without conducting business and for Visitors who register on the Site to conduct business and use the Services provided (referred to as ‘Authorized Customers’).
Essentially, ‘Personally Identifiable Information’ pertains to any data that can be used to identify an individual, such as name, address, contact details, financial information, etc. This excludes anonymous information and demographic data that cannot be linked to a specific individual.
The types of information collected include basic user profiling from all Visitors and more detailed information from Authorized Customers, such as business details and advertising inventory intentions.
Aside from our data collection, third-party service providers like credit card companies may collect information from Visitors and Authorized Customers. It is important to note that we do not control how these third parties use the gathered information.
Personally Identifiable Information is utilized to personalize the Site, provide tailored services, and facilitate transactions. Visitors and Authorized Customers are contacted through email for various purposes, including research opportunities and responding to inquiries.
Authorized Customers’ data might be shared with other Authorized Customers for potential transactions evaluation, and aggregated Visitor data may be shared with affiliates and vendors. Opt-out options are available for those who prefer not to receive communications.
All Personally Identifiable Information collected is securely stored and only accessed by authorized employees for specific purposes mentioned above.
Visitors and Authorized Customers can opt-out of unsolicited communications by following the provided instructions or contacting us directly. Cookies are utilized for visitor preferences and site security.
Login information like IP addresses and browser types is used for analysis and demographic data gathering. Partners may have access to Personally Identifiable Information on a need-to-know basis for service evaluation.
The Site employs rigorous security measures to protect Personally Identifiable Information, although risks of errors or data breaches exist. Visitors can correct inaccuracies in their information by contacting us.
Visitors have the option to delete or deactivate their Personally Identifiable Information, though residual data may still be retained in backups. Any changes to the Privacy Policy will be communicated to Visitors and Authorized Customers.
External links on the Site lead to other websites with differing privacy policies, so visitors are advised to review the privacy statements of these sites.
